Founded in 2019 by Milimo Banji, TapIn is a youth-focused media and marketing agency.

While studying for an Aerospace Engineering degree, Mils found that there was a gap between the students he was with and the companies that they wanted to work with.

To amend this, he started creating YouTube videos guiding students through application processes for internships and placements within the top firms.

And then this began to grow.

3 YEARS AND A FULL TEAM LATER....

TapIn has grown into what it is today, a dedicated team of 12 intent on bridging the gap between Gen Z and the world of work.

Over this time, we have helped some of the top companies win the hearts of the youth of the UK. We have helped employers connect with hundreds of thousands of Gen Z through everything from targeted social media strategies to authentic content creation, diversity and inclusion research, and much more.

We also launched the biggest-ever research project into black talent in 2022 and 2023, The This is Black Gen Z Research Report – sets us apart, to help guide our partners to make meaningful change in their organisations.